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articles by Bruce Milletto and Bellissimo staff for fresh cup magazine and other publications

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Killer Cafe Design by Matt Milletto: Barista MagazineItaly by Matt Milletto: Barista Magazine Carts & Kiosks by Matt Milletto: Barista Magazine Coffee Training with Industry Expert Bruce Milletto: SCAA Chronicle Conference Flashback: SCAA Chronicle, by Matt Milletto WBC 2007 Japan by Bruce Milletto The Land of the Rising Coffee Culture by Bruce Milletto Signing a Lease by Bruce Milletto Your Entire Business is Marketing by Bruce Milletto Your Business Plan by Kris LarsonOperational Systems by Ed Arvidson The Fall of Rome, and Now...The Italian Cappuccino Investing in your Baristas, part II: Hiring Training Employees by Matt Milletto Investing in your Baristas, part I: Hiring and Training a Great Team by Matt Milletto World Barista Championship Recap World Espresso Stop: Greece The Long Voyage: Italian Coffee's Route to U.S. AcceptanceCafé AmbianceDemitasse From Around the World Italy's Cafés: A Retrospective Greek Coffee: The Water is Wide Sharing the Wealth: Using Cross-Marketing to Build Community Profits Business Basics: Perfection-No LessBusiness Basics: Creating Art from a Pitcher of Milk Business Basics: Who is your customer? Business Basics: Importance of Logo Branding and Promotion Business Basics: Frequently Asked Coffee Questions Business Basics: Internet Marketing for the Coffee or Tea Retailer Business Basics: Why Marketing Works Business Basics: A Retailer's Guide to Trade Shows & Conferences Business Basics: A Drive Through Small-Town USA Business Basics: The Social Science of the Bean

Latest Bellissimo News

05.29.08 | Bellissimo Media Production Wins 2008 WorldFest Houston Bronze Award

PORTLAND, OR — “The World Barista Championship 2007: Tokyo,” co-produced by Bruce Milletto of Bellissimo Media Productions and the World Barista Championship (WBC), was honored with a Bronze Remi Award at the 41st Annual WorldFest-Houston International Film Festival held April 11-20, 2008 in Houston. This elite award was given to only 158 video/film productions out of a total 4,500 category entries from 37 countries.

WorldFest-Houston is the 3rd longest-running International film festival in North America and one of the premier film festivals in the world. Previous WorldFest-Houston winners include Steven Spielberg, George Lucas, Oliver Stone, Jonathan Demme, Ridley Scott, the Coen Brothers and Ang Lee, who were novice filmmakers when they each received their first awards at WorldFest.

WorldFest-Houston offers 12 major areas of competition and awards. “The World Barista Championship 2007: Tokyo” won its award in the Film and Video Production Category in the training sub-category.

"It's a great honor to win this award," said Bruce Milletto, Bellissimo president and the DVD’s director. "Knowing the criteria and how difficult it is to win an award at WorldFest makes this particular honor very sweet."

“The World Barista Championship 2007: Tokyo,” documents the 8th Annual World Barista Championship (WBC) held in Tokyo, Japan July 31 to August 2, 2007. The DVD is the first of its kind produced in the eight-year history of the WBC, and uniquely captures both the heart and mind of the exciting 2007 championship event. This documentary-style DVD includes interviews, local color shots and footage of many of the competitors in action. The film was shot and edited by Dana Vion of Sky’s the Limit Productions based in Springfield, Oregon.

"The DVD documents the full WBC experience, and allows viewers to see and feel the excitement generated by this competition as well as to hear from the participants, attendees and coffee professionals from all over the world," said Milletto.

This is the third time Bellissimo Media Productions has been honored by WorldFest-Houston. In 2001, the Bellissimo/Kenneth Davids production, “The Passionate Harvest,” was one of only 15 festival entries to win a Platinum Award, and in 2005, “Advanced Barista Training: Extreme Pours,” won a second place Gold Award in the training category.

“The World Barista Championship 2007: Tokyo,” retails for $69.95 and is available from Bellissimo Coffee InfoGroup. Wholesale discounts are available.

Additional information and a list of other winning films can be found at WorldFest-Houston.

07.23.08 | Matt Milletto Comments on the Specialty Coffee Industry for Fox Business News


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