your key to success in the specialty coffee industry

Bellissimo Products

Bellissimo's award-winning books and DVDs have set the industry standard for training and education in the specialty coffee industry. Our top-selling books, training DVDs and start-up packages give you all of the information you need to open and operate a successful coffee business.

Bean Business Basics | Third Edition

Bean Business Basics | Third Edition$199.95Sale Price $179.95

The definitive how-to manual for today's specialty coffee entrepreneur opening or operating a retail specialty coffee business. Volume discounts available.
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Effective and Essential Marketing for the Specialty Coffee Retailer

Effective and Essential Marketing for the Specialty Coffee Retailer$69.95Sale Price $59.95

2005 winner of the Specialty Coffee Association of America's "Best New Educational Product" award. Learn how to use your passion for coffee and your distinct advantage as a local business to compete effectively against the corporate giants. Volume discounts available.
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Advanced Barista Training 3-Pack

Advanced Barista Training 3-Pack$159.95Sale Price $129.95

A $200 value! A comprehensive package for advanced barista training. Includes:
  • Advanced Barista Training: Extreme Pours [DVD]
  • Training with the Champions [DVD]
  • World Barista Championship 2007: Tokyo, Japan [DVD]
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Espresso 101

Espresso 101$89.95

The award-winning professional video training tool for you and your employees. Volume discounts available.
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Customer Service for the Retail Coffee Bar

Customer Service for the Retail Coffee Bar$39.95

Build sales and insure customer loyalty by teaching your employees the fundamentals of superior customer service. Volume discounts available.
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Advanced Barista Training: Extreme Pours

Advanced Barista Training: Extreme Pours$69.95

2006 winner of the Specialty Coffee Association of America's "Best New Educational Product" award. This award-winning DVD features four of the country's most talented baristas demonstrating sophisticated latte art techniques. Volume discounts available.
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NEW! Training with the Champions

NEW! Training with the Champions$59.95

The world's best baristas share their techniques and philosophy of coffee and espresso, as well as what it takes to be a champion.
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Bean Business Basics 3-Pack

Bean Business Basics 3-Pack$249.95

A $340 value! A comprehensive package for starting and running a specialty coffee business. Includes:
  • Bean Business Basics [book]
  • Espresso 101 [video/dvd]
  • Effective and Essential Marketing for the Specialty Coffee Retailer [book]
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Achieving Success in Specialty Coffee

Achieving Success in Specialty Coffee$79.95

The most knowledgeable individuals in specialty coffee share their expertise with the established or new-to-the-market specialty coffee retailer. Volume discounts available.
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Bean Business 4-Pack

Bean Business 4-Pack$299.95

A $410 value! A comprehensive package for starting and running a specialty coffee business with advanced coffee and espresso training. Includes:
  • Bean Business Basics [book]
  • Espresso 101 [video/dvd]
  • Effective and Essential Marketing for the Specialty Coffee Retailer [book]
  • Espresso 501 [video/dvd]
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Bean Business 5-Pack Plus

Bean Business 5-Pack Plus$349.95

A $490 value! A comprehensive package for starting and running a specialty coffee business with information on how to maximize your business sales by offering complementary foods and beverages. Includes:
  • Bean Business Basics [book]
  • Espresso 101 [video/dvd]
  • Effective and Essential Marketing for the Specialty Coffee Retailer [book]
  • Espresso 501 [video/dvd]
  • Everything BUT Coffee [video/dvd]
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NEW! World Barista Championship 2007: Tokyo Japan  2-DVD Set

NEW! World Barista Championship 2007: Tokyo Japan 2-DVD Set$69.95Sale Price $39.95

ON SALE! $30 OFF!
WINNER BRONZE AWARD 2008 WORLDFEST-HOUSTON! The 2007 World Barista Championship two-DVD set!
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Espresso 501

Espresso 501$69.95

An advanced course in coffee and espresso for the specialty coffee industry professional. Volume discounts available.
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Caffe Ambiance

Caffe Ambiance$79.95

Mesmerize and educate coffeehouse patrons with scenes of fancy pours, coffee picking and harvesting from around the world. Volume discounts available.
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The Passionate Harvest

The Passionate Harvest$79.95

This award-winning video chronicles coffee from seed to cup. Volume discounts available.
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Everything BUT Coffee

Everything BUT Coffee$79.95

This award-winning video shows how to maximize sales by offering a variety of complementary foods and beverages. Volume discounts available.
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Next-Step 3-Pack

Next-Step 3-Pack$159.95

A $220 value! A comprehensive package for operating your coffee business at its highest potential. Includes:
  • Effective & Essential Marketing for the Specialty Coffee Retailer [book]
  • Espresso 501 [video/dvd]
  • Everything BUT Coffee [video/dvd]
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Espresso 101 | Spanish Edition

Espresso 101 | Spanish Edition$89.95

The award-winning professional video training tool for you and your employees. Volume discounts available.
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Evening with the Experts [2 video set]

Evening with the Experts [2 video set]$89.95

Interviews with the specialty coffee industry's most highly respected professionals. Volume discounts available.
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The Complete Dr. Illy Milan Interview

The Complete Dr. Illy Milan Interview$39.95

Ernesto Illy shares his expansive knowledge of specialty coffee and his optimistic philosophy for the future of the beverage.
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Art of Coffee

Art of Coffee$19.95

Learn the proper handling and preparation of coffee through a wide variety of techniques. Volume discounts available.
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