your key to success in the specialty coffee industry

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Our collection of materials designed for the specialty coffee entrepreneur will give you the information you need to own and operate a successful specialty coffee business.

Bean Business Basics | Third Edition

Bean Business Basics | Third Edition$199.95Sale Price $179.95

The definitive how-to manual for today's specialty coffee entrepreneur opening or operating a retail specialty coffee business. Volume discounts available.
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Espresso 101

Espresso 101$89.95

The award-winning professional video training tool for you and your employees. Volume discounts available.
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Advanced Barista Training: Extreme Pours

Advanced Barista Training: Extreme Pours$69.95

2006 winner of the Specialty Coffee Association of America's "Best New Educational Product" award. This award-winning DVD features four of the country's most talented baristas demonstrating sophisticated latte art techniques. Volume discounts available.
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NEW! Training with the Champions

NEW! Training with the Champions$59.95

The world's best baristas share their techniques and philosophy of coffee and espresso, as well as what it takes to be a champion.
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NEW! World Barista Championship 2007: Tokyo Japan — 2-DVD Set

NEW! World Barista Championship 2007: Tokyo Japan — 2-DVD Set$69.95Sale Price $39.95

ON SALE! $30 OFF!
WINNER BRONZE AWARD 2008 WORLDFEST-HOUSTON! The 2007 World Barista Championship two-DVD set!
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Everything BUT Coffee

Everything BUT Coffee$79.95

This award-winning video shows how to maximize sales by offering a variety of complementary foods and beverages. Volume discounts available.
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Effective and Essential Marketing for the Specialty Coffee Retailer

Effective and Essential Marketing for the Specialty Coffee Retailer$69.95Sale Price $59.95

2005 winner of the Specialty Coffee Association of America's "Best New Educational Product" award. Learn how to use your passion for coffee and your distinct advantage as a local business to compete effectively against the corporate giants. Volume discounts available.
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Advanced Barista Training 3-Pack

Advanced Barista Training 3-Pack$159.95Sale Price $129.95

A $200 value! A comprehensive package for advanced barista training. Includes:
  • Advanced Barista Training: Extreme Pours [DVD]
  • Training with the Champions [DVD]
  • World Barista Championship 2007: Tokyo, Japan [DVD]
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Espresso 101 | Spanish Edition

Espresso 101 | Spanish Edition$89.95

The award-winning professional video training tool for you and your employees. Volume discounts available.
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The Passionate Harvest

The Passionate Harvest$79.95

This award-winning video chronicles coffee from seed to cup. Volume discounts available.
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Out of stock
Evening with the Experts [2 video set]

Evening with the Experts [2 video set]$89.95

Interviews with the specialty coffee industry's most highly respected professionals. Volume discounts available.
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The Complete Dr. Illy Milan Interview

The Complete Dr. Illy Milan Interview$39.95

Ernesto Illy shares his expansive knowledge of specialty coffee and his optimistic philosophy for the future of the beverage.
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Out of stock
Customer Service for the Retail Coffee Bar

Customer Service for the Retail Coffee Bar$39.95

Build sales and insure customer loyalty by teaching your employees the fundamentals of superior customer service. Volume discounts available.
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Out of stock
Gelato!

Gelato!$17.95

Learn the secrets of the uncompromising Italian artisans who make natural ice cream the old fashioned way.
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Out of stock
Panini Bruschetta Crostini

Panini Bruschetta Crostini$18.95

The world of sandwiches, Italian style.
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Out of stock
Espresso!

Espresso!$16.95

From the business plan to the recipes, everything you must know to succeed
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Out of stock
Celebrating the Third Place

Celebrating the Third Place$15.95

Brings together nineteen firsthand accounts by proprietors of third places, as well as appreciation by fans who have made spending time at these establishments a regular part of their lives.
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Out of stock
A to Z Coffeehouse Manual

A to Z Coffeehouse Manual$10

Fresh Cup Magazine's manual on how to open and run a coffeehouse.
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Out of stock
The Great Good Place

The Great Good Place$16.95

A compelling argument for these settings of informal public life as essential for the health both of our communities and ourselves.
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Out of stock
Achieving Success in Specialty Coffee

Achieving Success in Specialty Coffee$79.95

The most knowledgeable individuals in specialty coffee share their expertise with the established or new-to-the-market specialty coffee retailer. Volume discounts available.
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Out of stock
Brewing a Creative Culture

Brewing a Creative Culture$29.95

Learn the key to creating a seamless team that is passionate about your company's culture and profitability.
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Out of stock
Downtime Two

Downtime Two$11.95

Music from the Café Grooves Series
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Out of stock
Gasp

Gasp$11.95

Music from the Café Grooves Series
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Out of stock
Espresso 501

Espresso 501$69.95

An advanced course in coffee and espresso for the specialty coffee industry professional. Volume discounts available.
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The Espresso Quest

The Espresso Quest$59.95

The Espresso Quest is an exciting tale of an espresso lover’s quest to find the pure joy experienced in a perfectly prepared cup of espresso coffee.
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Out of stock
The Art and Craft of Coffee (Book)

The Art and Craft of Coffee (Book)$24.95

Ardent consumer advocate, Kevin Sinnott, shows you how to get the most out of your coffee, from fresh-roasted bean to hand-crafted brew.
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