your key to success in the specialty coffee industry

Brewing a Creative Culture

Twelve Formulas to Blend Outrageous Fun

Dillanos Coffee Roaster Staff

If you walk through the front doors of Dillanos Specialty Coffee Roasters you will undoubtedly witness something not traditionally seen in most business settings. In fact, it would seem nothing short of outrageous.

Every business leader wonders at some point if they have the ability to motivate their employees to have an overwhelming personal pride and a sense of belonging in their company. They try to imagine a place where every staff member has a special family-like connection and share a set of common values.

Brewing A Creative Culture will help small- to medium-sized business owners in any industry stop wondering. The key to creating a seamless team as passionate about their company's culture and profitable growth is blocked out into twelve inspiring formulas to blend outrageous fun with high accountability.

Some readers will find the formulas familiar. But they'll be driven to action based on the book's unique approach of sharing Dillanos' story told directly by members of the staff. Whether viewpoints from the CEO and president, or delivery driver and warehouse manager, a delicate hand was used in rewriting their chapters.

The twelve formulas for success are within every business leader's grasp. Each chapter gives exact examples during everyday life at Dillanos, and the reasons for applying each formula to meet company goals.

By the time the reader reaches the conclusion of Brewing A Creative Culture, they are ready to grade how their company measures up to these solid motivational basics. Readers are armed with the inspiration and formulas to turn disenfranchised employees into unbelievably enthusiastic team members.

reviews:

A must read! Get caught up in their outrageous fun! A great book about how a young, fast-growing company created a culture that allows employees, shareholders, customers and vendors to grow and get caught up in their outrageous fun!
Jack Canfield | Co-Author of Chicken Soup For The Soul
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Brewing a Creative Culture
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